In 2024, Top Google search trends in Pakistan highlighted the nation’s diverse interests and dynamic digital habits. The topics ranged from a genuine passion for cricket and blockbuster movies. They also included practical life hacks and emerging technologies. These trends paint a vivid picture of the country’s cultural and social landscape. Here, we delve into the most surprising and notable trends that defined online searches in Pakistan this year.
Top 10 most-searched ‘How-to topics’ on Google Pakistan in 2024
Cricket Fever Reigns Supreme
Once again, cricket proved to be the most sought-after and searched sport across Pakistan, showcasing what the nation loves. Tournaments like the Cricket World Cup, Asia Cup, and ICC Champion Trophy were everywhere. The IPL and ESP PSL were also trending across forums. As expected, games involving Pakistan and its age-old rivals, India, were highly anticipated. Keywords like ‘World Cup Pakistan vs India 2024’ and ‘Champion Trophy 2025 Pakistan vs India’ were popular throughout the year.
Trending Personalities: Influencers, Cricketers, and Bollywood Stars
Harem Shah, Minhal Malik, and Rajab Butt’s family were among the most Googled personalities in 2024. A social media Influencers known for her controversial presence, as well as Aliza Sehar, were significant. Mr. Patlu, a TikTok sensation who shares rural life blogs Ambani wedding and Indian billionaire Person. Sports stars Arshad Nadeem Abdullah Shafique and Usman Khan also captured significant attention, particularly during the World Cup.
Hollywood and Bollywood: Movie Magic
Hollywood and Bollywood blockbusters were widely searched. Films like Jawan and Pathan Pushpa 2 featured Bollywood superstar Shah Rukh Khan. Additionally, Hollywood hits like Oppenheimer, Barbie, and John Wick 4 were also popular.
Top Google Search Trends “How-To” Queries: Solving Everyday Problems
The “how-to” category revealed practical concerns and curiosity about new technologies. Some of the most-searched queries included:
- “How do I create a WhatsApp channel?”
- “How to apply for a Canada visa?”
- “How to use ChatGPT?”
- “How to remove mehndi from hands?”
- “How USA Visit Visa?”
- How Apply Spain, Italy, France, and Germany study Visa?
These searches show a blend of technological adaptation, aspirations for international travel, and religious practices. Queries about AI tools like ChatGPT signify growing awareness of artificial intelligence and its applications in everyday life.
Tech Interests: AI and Smartphones
Technology was a major focus for Pakistani searchers this year. AI-driven tools like ChatGPT and Adobe Firefly captured public interest, reflecting a broader global trend of exploring artificial intelligence. Meanwhile, new smartphone launches were commonly searched. These include the iPhone 15, Redmi Note 12, and Infinix Smart 7. This showcases the country’s appetite for the latest gadgets.
Love for Food
Food-related searches in 2024 highlighted Pakistan’s culinary diversity and love for traditional recipes. Among the top-searched items were:
- Samosa recipe
- Tikka boti recipe
- Korma recipe
- Kaleji recipe
- Sheer korma recipe
Global and Local News
News-related searches demonstrated Pakistanis’ awareness of both local and international events. Topics like the war in Gaza and economic issues, including the fluctuating value of the Pakistani rupee, were often searched. Celebrity news also drew significant attention, with figures like Aliza Sehar and Bollywood stars making headlines.
Analysis: What These Trends Reveal About Pakistan
The 2024 search trends offer intriguing insights into Pakistan’s evolving digital and cultural landscape. Several patterns emerge:
Cricket as a Unifies
Growing Tech Awareness
Blend of Tradition and Modernity
Global Awareness